The Quarter 3 earnings were just released. Check out the numbers here and why Annual Passholders are considered “unfavorable”.
Quarter 3 Revenue
Disney Parks shares that the parks, experiences, and products reports a revenue of $7.39 BILLION in the third quarter. This beat expectations by almost 1Billion dollars – they anticipated a number of $6.65 BILLION.
Disney parks, experiences, and products reports a revenue of $7.39 BILLION for the third quarter.
Disney shares the following: Operating income growth at our domestic parks and experiences was due to higher volumes and increased guest spending, partially offset by higher costs. Higher volumes were due to increases in attendance, occupied room nights and cruise ship sailings. Cruise ships were operating during the entire current quarter while sailings were suspended in the prior-year quarter.
Guest spending growth was due to an increase in average per capita ticket revenue was due to the introduction of Genie+ and Lightning Lanes in the first quarter of the current fiscal year and a reduced impact from promotions at Walt Disney World Resort.
Offset by what?!
[Guest spending growth] was partially offset by an unfavorable attendance mix at Disneyland Resort. Higher costs were primarily due to volume growth, cost inflation, and new guest offerings.
Our domestic parks and resorts were open for the entire current quarter, whereas Disneyland Resort was open for 65 days of the prior-year quarter, and Walt Disney World Resort operated at reduced capacity in the prior-year quarter.
It’s no secret Disney is not a fan of Annual Passholders. Particularly at Disneyland, most of the visitors coming through those gates are Magic Keyholders. Since most Magic Keyholders are locals, they do not spend as much money as regular ticket guests.
Essentially, Disney is saying per ticket capita is up due to Genie+ and Lightning Lane. But then that is offset due to the types of visitors entering Disneyland Resort in California.
What are your thoughts on Quarter 3 revenue and per ticket capita? Do you think Disney annual passholders are really limiting revenue for Disney? Do you feel valued as an annual passholder? Let us know in the comments below and on Facebook.
So many people have moved here or are planning on moving to central Florida just so they can buy an annual pass and go to Disney World when ever they want. If they terminate the program, it will have a serious effect on housing values.
Annual pass holders have supported Disney through thick and thin. When covid hit and the parks closed, did we ask for our money back on our passes….. No, we waited. But now it looks like Disney doesn’t care about us. If Disney discontinues the magic key program program it will be interesting to see how full the park gets and what their bottom line is if we’re gone. I hope that’s not the case because I well renew if there’s a new program
Been Disney goers and APs since the 90’s. As time goes by you pay more and get less. Disney is pricing out the middle class of which are the largest class in the country. They have lost sight of the hard working families. Too bad for them to have lost sight of us.
I am a passholder at WDW and I feel very valued.
I am not a complainer and I don’t gripe about every little thing the company does.
This definitely comes off as a criticism of AP holders but not a surprise. With Bob Paycheck leading the way, WDW has made it clear that they do not value the AP program as highly as they have in the past. Given their recent comments and actions, I would not be surprised if they choose to do away with the program in its entirety. Foolish of course, but when you are driven by the bottom line and laser focused on immediate profits, this should, sadly, not come as much of a shock.
As much as I enjoy Disney. You would think that the CEO of Disney would understand that underhanded comments directed at his most loyal external customers is an unwise move. While data supports that, per ticket, we don’t spend as much. However, as others have pointed out, we represent a base level of spending that is dependable and relatively consistent. Loyalty is built over decades and destroyed in an instant…Chapek is entering dangerous territory if he keeps saying things like this.
We are passholders and Disney has this all wrong. It is not like if the passholders weren’t at the parks they would be replaced by typical vacationers. Our visits and revenue is somewhat reliable and in addition to the vacationers. Disney should be ecstatic that they have this regular reliable revue and not disrespect us.
I really don’t get their thought process on the passholders revenue.
We are passholders and I am sure that Disney hates us now. It’s very simple. Disney cut the services to passholders, so we cut our spending on Disney by thousands of dollars. We still go to the parks, but we no longer cruise on Disney, don’t purchase Disney merchandise, don’t attend extra Disney events, eat outside the parks, don’t buy Genie+ or ILLs, stay in Disney hotels, etc. When friends and relatives visit from out-of-state, we take them to Disney’s competitors.