Does Disney’s New Survey Take Aim Against DeSantis?

Disney guests often receive surveys, but does this most recent one attack the bold claims of Governor DeSantis?

Bold Claim by DeSantis

By now most people are aware of the ongoing legal turmoil brewing between Florida Governor Ron DeSantis and the Walt Disney Parks and Resorts. Disney sued DeSantis in federal court with claims that DeSantis was punishing the Walt Disney Company for practicing free speech. The Walt Disney Company pays more real estate taxes as a result of their special district.

Disney CEO, Bob Iger, shares, “It’s important for us to say our primary goal has always been to be able to continue to do exactly what we have been doing there, which is investing in Florida.”

Later, Governor Ron DeSantis made a bold claim stating, “No one has made Disney more money recently than me.” Be sure to check out his whole response HERE.

New Guest Survey

Disney prides itself in constantly changing to best meet the expectations of their guests. It is not uncommon for guests to receive surveys from Disney Parks after a vacation. These can include questions about wait times, Disney Resort accommodations, the effectiveness of the My Disney Experience app, and even if select attractions are dated or insensitive.

After a recent trip to Walt Disney World, I (Donna) received a very different survey. The entire premise for this survey was in regards to helping them understand “your experience in Central Florida.”

I was asked, “How much did you and your traveling party spend in total on your recent trip.” The survey itemized total spending in the Central Florida area in general including the Walt Disney World Resort.

Space was provided to share total spending specifically at Walt Disney World and also off-property. After this section, the survey itemized a bit further. I was asked how much I spent throughout Walt Disney World and how much I spent in Central Florida.

This section included non-Disney hotels, online retailers, brick-and-mortar stores, or any property not affiliated with the Walt Disney World Resort. This led to asking if visiting Walt Disney World was my main reason for visiting Central Florida. The options included: this is my main reason for visiting, one of the reasons, or not one of the reasons.

Possible Reason for this Survey

Personally, this is the first time that I (Donna) have received a survey asking about the dollar amount that I have spent at Walt Disney World and Central Florida. It is possible that this is a standard survey that is simply new to me.

It is also possible, simply on my speculation, that Disney may be interested in seeing how much revenue they bring to Central Florida. This survey differentiated money received by Walt Disney World and money received by Central Florida. It will be interesting if this information is used in the legal case.

The new Disney survey asked how much money was paid to Walt Disney World and how much money was spent in Central Florida.

What do you think of this survey? Do you think this could be in response to the legal battles with Central Florida? Share your thoughts with us and share this with your Disney pals.

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